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What to do in La Baule?

Discover this pearl of the French Atlantic coast. Our article will guide you through the unmissable activities in La Baule. From relaxing on the golden sands to thrilling water sports,...

What to do in La Baule? Discover this pearl of the French Atlantic coast. Our article will guide you through the unmissable activities in La Baule. From relaxing on the golden sands to thrilling water sports, immerse yourself in the Bauloise seaside atmosphere. Prepare for a memorable vacation between sea, sun and style with Royal Mer.

La Baule, the jewel of the French Atlantic coast, is a popular destination for lovers of the sea, the sun and summer activities. With its kilometers of fine sandy beaches, its elegant charm and its numerous leisure opportunities, La Baule offers an idyllic setting for an unforgettable vacation. In this article, we invite you to discover the main attractions of this magnificent seaside town and will also reveal where you can buy Royal Mer products.

The Bay of La Baule, a breathtaking beach

The Bay of La Baule is renowned for its superb beach stretching for nearly 9 kilometers. Boasting golden sand and crystal clear waters, it is the perfect place to relax, swim and fully enjoy the summer sun.

Summer activities in La Baule

La Baule is full of summer activities for all tastes. Water sports enthusiasts will find what they are looking for with sailing, surfing, paddle boarding, and many other exciting water activities. Bike rides along the coast are also very popular, offering panoramic sea views and the opportunity to discover the charms of the region.

Take the time to wander through the charming historic districts of La Baule and discover a range of magnificent villas with Breton, Provençal, Basque, Oriental and Hispanic influences, hidden among the pine trees.

But then, what to do in La Baule?

La Baule Beach

La Baule does not rely on the reputation of its beach, quite the contrary. It is constantly pampered and kept in impeccable condition. Its re-silting in 2004 gave it a new lease of life, with no less than 310,000 m³ of sand spread over the central part of the bay. But the attention paid to this beach is not limited to a one-off intervention. During the season, its maintenance is daily: the sand is cleaned every two nights and every morning, meticulous sweeping clears the access to the beach.

Relaxation and well-being

If you prefer a more relaxing approach, La Baule offers many quality wellness centers and spas. Treat yourself to a moment of relaxation with massages, facial treatments or thalassotherapy sessions to revitalize your body and mind. After a busy day, there's nothing like a moment of relaxation to recharge your batteries.

Discover Royal Mer products

Between two dives, you can take advantage of your free time to discover our Royal Mer sailor sweaters. A brand recognized for its top quality wool sailor sweaters, made in France using traditional know-how, Royal Mer sweaters combine timeless style, exceptional comfort and unrivaled mesh quality. Whether you're looking for a classic piece or a more modern model, you're sure to find the perfect sailor sweater to complete your summer wardrobe.

If you would like to know more about how our sweaters are made, you can also visit our factory which is located in La Regrippière a few kilometers from Nantes (1h20 by car from La Baule). To book your visit, go here .

The Mât de Misaine boutique - Your Royal Mer destination in La Baule

To discover and acquire Royal Mer sailor sweaters in La Baule, go to the Mât de Misaine boutique in La Baule. Located in the heart of the city, this newly renovated boutique offers a wide choice of quality marine clothing. Let yourself be seduced by the softness and warmth of Royal Mer wool sweaters and find the model that suits you.

Shop Foremast

99 Av. du Général de Gaulle, 44500 La Baule-Escoublac

Open from 10 a.m. to 1 p.m. and from 3 p.m. to 7 p.m. Monday to Sunday.

Tel: 02 59 10 14 81

Google Map:

Our collaboration with Mât de Misaine.

Founded in 1990 in Saint Gilles Croix de Vie, a renowned fishing port and seaside destination on the French Atlantic coast, the Mât de Misaine brand embodies a wardrobe that skillfully combines the maritime world and fashion. Inspired by the traditional outfits of fishermen, their clothes in faded canvas are revisited for women and men looking for products that are both elegant and authentic.

Royal Mer x Foremast

You can find our different Men's and Women's Marine Sweaters created in collaboration with Mât de Misaine:

An unforgettable memory of La Baule

In addition to enjoying summer activities and discovering Royal Mer wool sailor sweaters, don't miss out on exploring the other treasures that La Baule has to offer. Stroll along Avenue du Général de Gaulle , where you'll find elegant boutiques and welcoming restaurants. Soak up the atmosphere of the local markets , where you can taste the culinary specialties of the region.

La Baule offers you a perfect combination of relaxation, summer activities and quality shopping. Enjoy the magnificent beach of La Baule Bay, go on an adventure with exciting water activities and take the time to recharge your batteries in the region's renowned spas. Don't forget to take a detour to the Mât de Misaine boutique to discover the Royal Mer wool sailor sweaters, which combine both style and comfort for a unique clothing experience. Whether you are looking for adventure, relaxation or unforgettable memories, La Baule is sure to satisfy you.

Thanks to the La Baule - Guérande Tourist Office for their valuable information. If you want to learn more about the different activities to do in the region, go to their website:

Photo credit: © Tourisme La Baule - Guérande


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