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RWS certified wool: a step closer to more sustainable fashion

At Royal Mer, our commitment to more responsible fashion is part of a long-term approach. This season, we're taking a major step forward by using RWS-certified wool in our 100%...

At Royal Mer, our commitment to more responsible fashion is part of a long-term approach. This season, we're taking a major step forward by using RWS-certified wool in our 100% merino sweaters for our spring/summer collection. This label can be found on the ARMEL, ISA U, TITOUAN, and ELLEN models.

What is the RWS standard?

The Responsible Wool Standard (RWS), supported by Textile Exchange, is a voluntary certification that promotes best agricultural practices. Its goal is to ensure respect for animal welfare, soil health, and full traceability of wool throughout the production chain.

Guaranteed traceability, from the farm to the finished product

RWS wool is identified, traced, and separated from any other uncertified batch, from farm to finished product. This allows brands to confidently claim that their products truly feature wool from responsible practices.

Animal welfare: the 5 fundamental freedoms

The RWS label incorporates the "Five Freedoms" of animal welfare, which are the basis of its specifications:

  • Access to adequate nutrition and hydration,
  • Comfortable and safe environment,
  • Preventive and curative veterinary care,
  • Freedom of movement and social behavior,
  • Absence of avoidable stress or suffering.

Healthier land management

RWS-certified farms must adopt progressive agricultural practices that protect soil health, promote biodiversity, and preserve native species. Any form of deforestation or conversion of natural ecosystems is prohibited.

Solid social criteria

RWS also includes social commitments, based on the conventions of the International Labour Organization:

  • Zero discrimination,
  • Zero forced labor,
  • Zero child labor,
  • Respect for the health, safety and fundamental rights of workers.

The Royal Mer choice: sustainability, high standards and transparency

By incorporating RWS-certified wool into our spring/summer collection, Royal Mer is strengthening its commitment to more responsible and transparent fashion. This voluntary approach is part of our journey toward 2026.

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